Software Profit Streams(TM): A Guide to Designing a Sustainably Profitable Business

Profit is your key to survival. Without profit, you cannot maintain or grow your business. Without profit, you cannot serve your customers or provide benefits to your employees. Without profit, investors have no reason to invest. Without profit, the goals of the business are unattainable. In Software Profit Streams, serial entrepreneurs Jason Tanner and Luke Hohmann unveil the essential tools and processes for creating profitable software-enabled solutions that have longterm impact. Learn how to apply the Profit Stream Canvas to systematically understand, design, and implement pricing and licensing choices that increase profit throughout the industry and solution lifecycle. Discover how to use systems thinking to harmonize your monetization choices and how to evolve your pricing along with your solution. Understand how to make licensing and compliance choices that promote longterm, beneficial relationships with customers, suppliers, and regulatory agencies. Software Profit Streams features a beautiful, highly visual, four-color design that presents powerful tools and techniques in a practical, easy-to-understand manner, making them easy to implement in your organization. It is the essential tool for every company seeking greater agility. When you are ready to evolve your value streams into a sustainable, profitable business, Software Profit Streams will show you how.