Introduction Hi there, Amazon Ads Operators! I’m Rick Wong, the author of “Amazon Advertising: Advanced Tactics and Best Practices.” I operate an Amazon agency and sell on Amazon, and I recently sold my brand for a seven-figure. Unlike most authors writing about this place, I’ve lived and experienced it. Why did I write it? Originally, I developed this book as a SOP for my Amazon agency, SellerMetrics. Eventually, it turned into a book. You can bet that the stuff within is unique and offers a different viewpoint than the mainstream knowledge available. Its not the same old fluff. I wrote this for a variety of purposes, most notably to consolidate my opinions on Amazon Advertising and to increase awareness for my agency. Lastly, I wish to pay forward to the people whom have previously helped me along this Amazon journey. My hope is that this book can help current and new sellers or Amazon Ads operators succeed. Inside these pages, you’ll discover: How to and when to use the different Amazon Ads Types (SP. SB, Video, and SD) How to use the Sponsored Product dynamic bidding strategies How to Analyze the different Amazon Ads Metrics (CTR,CVR,ACoS,TaCoS) Understanding lookback periods Campaign Structuring, Scaling, and Budgeting Amazon Optimization Bids Optimization Placement Optimization Search harvesting Dayparting Advance Tips SKC Catch All High Low Bids Lost Leader Strategy Advance Amazon Ranking using PPC Order your copy now and embark on a transformative journey to Amazon marketing mastery.
Ultimate Guide to Amazon Advertising: Advance Tactics and Best Practices: Leverage Amazon PPC Ads to grow your Amazon business while lowering your ACoS!
$14.99
This book provides instruction on business, marketing, and advertising principles through the specific lens of e-commerce.
Additional information
Weight | 0.712 lbs |
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Dimensions | 21.6 × 1.4 × 27.9 in |
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