Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and ‘ecosystems’ of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation.
Contemporary Strategy Analysis Text Only
$51.60
This textbook provides a practical and accessible guide to the fundamentals of business strategy analysis for students.
Additional information
| Weight | 0.816 lbs |
|---|---|
| Dimensions | 18.8 × 1.8 × 24.1 in |
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