Discover the Intricacies of Wine Online Shopping Unveil the secrets behind the evolving landscape of online wine shopping with “Wine Online: Search Costs and Competition on Price, Quality, and Distribution”. This insightful exploration by Dan Ariely and John G. Lynch delves deep into the dynamics of e-commerce, offering a groundbreaking analysis of how search costs influence consumer behavior and market competition in the digital realm. Embark on a journey through meticulously conducted experiments, revealing how reduced search costs for quality information can diminish price sensitivity, challenging conventional wisdom. This book illuminates the strategic decisions faced by retailers in the era of internet shopping, presenting compelling evidence for the benefits of creating transparent and informative online shopping environments. Whether you’re a marketer, an e-commerce professional, or simply fascinated by the intricacies of online retail, “Wine Online” provides invaluable insights into the strategies that can drive success in the competitive world of online wine sales. Prepare to be captivated by a narrative that not only examines the economic implications of e-business practices but also underscores the potential for digital markets to enhance consumer welfare and revolutionize the retail landscape.
Wine online: search costs and competition on price, quality, and distribution
$12.95
This book provides insight into business, e-commerce, and information management for older students.
Wine Online: Search Costs and Competition on Price, Quality, and Distribution
$15.95
This book provides an academic analysis of e-commerce and competition, using the wine industry as a case study for business and economics.
Additional information
Weight | 0.136 lbs |
---|---|
Dimensions | 15.6 × 0.5 × 23.4 in |
Reviews
There are no reviews yet.
Reviews
There are no reviews yet.